Kazi Creative Agency embarked on a transformative journey with Supa Nova Slom, harmonizing his multifarious roles—artist, author, teacher, and speaker—into a singular narrative that encapsulated his depth and authenticity.

GOAL: MergE the Many Facets of a Multi-hyphenate


ARTIST

Supa Nova Slom is a hip hop eclectic merging multiple music genres creating soulful expressions that captivate audiences

AUTHOR

As an author, Supa Nova weaves divine masculinity and holistic wellness, guiding readers towards their full potential.

TEACHER

Supa Nova is a modern sage sharing his personal experiences and ancient wisdom to empower and inspire.

SPEAKER

As a speaker, Supa Nova's authentic voice calls to audiences, awakening a collective consciousness of well-being

MOLD THE BRAND

For Supa Nova Slom, our MLD package focused on sculpting a brand identity  leveraging the KCA Brand Identity Toolkit to capture the essence of his multifaceted career, creating a visual and narrative identity that was authentic and cohesive.

MOLD PACKAGE >>  LOGO + COLOR PALATTE + TYPOGRAPHIC + HEADSHOTS + WEBSITE

LOGO

The font based logo presented as "SUPANOVA SLOM" embodying the essence of Supa Nova Slom's rebranded identity. Its clean, bold typography reflects a modern and straightforward approach, suggesting clarity and strength—qualities that resonate with Supa Nova Slom’s multi-hyphenate nature.

COLORS

We achieved this by selecting a minimalist color palette that speaks to both his grounded nature and vibrant energy.Shades like the rich, contemplative green and the muted, sophisticated grey anchor his brand in wellness and wisdom, while the boldness of mustard injects a burst of creativity and liveliness.

FONTS

The chosen fonts, Bebas Neue, Poppins and Manrope, offer a balance of clarity and modernity, reflecting Supa Nova's approachability as well as his forward-thinking mindset. They provide a clear, corporate feel that appeals to a broad audience while still encapsulating his distinctive voice.

PERSONAL BRAND HEADSHOTS

Initially, Supa Nova's brand lacked cohesion, with each facet of his identity siloed. Post-engagement, there was a stark transformation: his persona now narrated a story of fluidity and adaptability, engagingly presenting his artistry, literary work, teachings, and motivational speaking.

PERSONAL BRAND WEBSITE

 We aggregated Supa Nova Slom's diverse brand assets into a cohesive, user-friendly website, optimizing content and design elements to reflect his multi-hyphenate identity and streamline user engagement across music, wellness, and commerce.

MRKT THE BRAND

Our marketing initiatives boosted Supa Nova's digital presence, driving a 30% increase in engagement and spotlighting his wellness journey through targeted content and social media strategies.

Content Creation:

KCA crafted a series of bespoke multimedia content for Supa Nova Slom, harnessing his unique voice and vision to engage and expand his audience across various platforms.

STRATEGIC POSITIONING:

We strategically positioned Supa Nova Slom on social  media to secure high-profile press opportunities that amplified his influence and underscored his multifaceted expertise.

PREMPTIVE MARKETING

By intertwining Supa Nova's personal brand with his literary works, KCA elevated his profile as an author, leveraging his books as pivotal tools for brand storytelling and audience connection.

MONETIZE THE BRAND

We monetized Supa Nova's expertise by developing digital courses and a supplement line that resonated with his brand, generating revenue while promoting his message of wellness.

EDUCATION PLATFORM

Based on the best-selling book, Man Heal Thyself: The Wellness Warrior's Journey to Self-Mastery , we helped to design an online and offline, hybrid 12-week Rites Of Passage program designed to empower men, with practical tools for holistic well- being, rooted in ancient African cultural teachings.

PRODUCT PROMOTIONAL CONTENT

Supa Nova is the Co-Founder of Supa Mega Foods a plant-based supplement company. The mission of the company is to help busy people fill the nutritional gaps by providing convenient healthy options that are quick and easy to consume.


RESULTS

Supa Nova Slom's branding project by Kazi Creative Agency achieved a 30% increase in engagement, demonstrating significant audience interaction.


The MLD package successfully unified his diverse roles into a cohesive brand identity, while the creation of a logo, color palette, typography, and headshots enhanced his visual identity. A cohesive personal brand website streamlined user engagement across his various facets.


Strategic content creation and social media positioning expanded his audience and secured high-profile press opportunities. Additionally, the monetization of his expertise through digital courses and a supplement line generated revenue and promoted his wellness message.

OTHER CASE STUDIES